Indulge in the world of Confectionery Market Analysis. Explore market trends, innovation, and consumer preferences in the confectionery industry. From timeless classics to innovative treats, uncover the sweet opportunities in this dynamic market.

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The confectionery market size was $187 billion in 2022. The market is expected to record a CAGR of more than 6% during 2022-2027. Healthy confectionery has become more popular as consumers are seeking guilt-free indulgence. This has pushed companies to innovate and reformulate their products to suit these consumers’ needs. Furthermore, consumers’ interest in the use of healthier ingredients has led to the launch of products with no trans fats and low/zero-sugar claims along with healthy/nutritional ingredients. The key categories in the confectionery market are chocolate, sugar confectionery, and gum. In 2022, the chocolate category dominated the confectionery market share and is expected to continue doing so during the forecast period. Leading companies such as Mars, Mondelēz, and Ferrero have launched new products with innovative formulations with low-sugar or nutritional attributes in attractive packaging globally to generate demand among consumers.