Global Kiwi Fruit Market Size Was Valued at USD 1.71 Billion In 2022 And Is Projected to Reach USD 2.53 Billion By 2030, Growing at A CAGR of 5.02% From 2023 To 2030.
The production, marketing, and consumption of kiwifruit, sometimes referred to as Chinese gooseberry or kiwi, a nutrient-rich fruit recognized for its distinct flavor and health advantages, are all included in the Kiwi Fruit Market. The kiwifruit has a fuzzy brown skin and bright green flesh that is speckled with little black seeds. It is abundant in antioxidants, dietary fiber, vitamin C, and other vital elements. Fresh kiwifruit is available in the market along with processed goods like purees, juices, and dried kiwi snacks. Cultivation methods, harvesting strategies, logistics of transportation, innovative packaging, and consumer preferences for quality and freshness are important factors in the market. Global production trends, export-import laws, seasonal availability, and changing consumer dietary tastes toward healthier and unusual fruits are some of the variables that affect market dynamics.
Top Key Players Covered In Kiwi Fruit Market
Zespri International, Eastpack Limited, Apata Group Limited, DMS Progrowers Limited, Riverlock, Punchbowl, Birchwood Packhouse Limited, Mount Pack and Cool, Aongatete Coolstores Limited, Auckland Pack and Cool, Gullino, Seeka Kiwi fruits Limited, and other major players.
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The Kiwi Fruit market research study ensures the highest level of accuracy and reliability as we precisely examine the overall industry, covering all the market fundamentals. By leveraging a wide range of primary and secondary sources, we establish a strong foundation for our findings. Industry-standard tools like Porter's Five Forces Analysis, SWOT Analysis, and Price Trend Analysis further enhance the comprehensiveness of our evaluation.
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Drivers:
Increasing Demand for Nutritional Enriched Fruits
The market for kiwifruits is primarily driven by the fruit's abundance of vitamins and minerals. Compared to other citrus fruits like lemons and oranges, kiwis deliver consumers 21% more dietary fiber and 117% of the recommended dose of vitamin C. As the fruit with the highest mineral content, it can also promote immunity, heart health, and digestion, which raises demand for the fruit. It contains a number of intriguing qualities that can aid in the treatment or prevention of a wide range of illnesses, including colon cancer and obesity.
Segmentation Analysis of the Kiwi Fruit Market
By Consumption, Direct Consumption of Kiwi fruits is expected to dominate the marketplace in the forecasted period. Kiwi fruits are rich in plenty of minerals, vitamins, and powerful plant compounds.
By Distribution Channel, Supermarkets or Hypermarkets segment is most likely to dominate the kiwi fruit market in the forecasted years.
By Nature, Organic Kiwifruits are expected to dominate the market in the estimated years.
By Consumption
- Direct
- Jams
- Sauces
- Ice- cream
- Salad
By Distribution Channel
- Supermarkets/ Hypermarkets
- Convenience stores
By Nature
- Organic
- Inorganic
Restraints:
Trade Barriers Related to Exports and Various Allergies
Notwithstanding numerous trade agreements, non-tariff obstacles are growing quickly. For example, the Chinese government issued a warning to New Zealand in August 2017 after discovering the fungus Neofabraea actinidiae during the kiwi fruit transportation process. This represents a trade barrier or non-tariff measure. The kiwi fruit industry is severely constrained by the fact that non-tariff and certain tariff barriers are still greater for different nations. Nonetheless, among of the main factors limiting its expansion include the shorter shelf life of kiwifruits and a number of sensitivities, including sore throats and swollen tongues brought on by direct eating.
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Opportunity:
Trading the Fruits in The Off- Season
An opportunity for both overall market growth and demand expansion will be created by the growing awareness and knowledge of the nutritional and therapeutic value of the kiwifruit market. Because there is a shortage of storage space during the off-season, local manufacturing causes delays in the consuming processes and fails to meet demand. As a result of its nutritional and therapeutic value, it can be traded for more money during the off-season.
By Region
- North America (US, Canada, Mexico)
- Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
- Western Europe (Germany, UK, France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
- Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest of APAC)
- Middle East & Africa (Turkey, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
- South America (Brazil, Argentina, Rest of SA)
Key Benefits for Industry Participants & Stakeholders:
- Industry drivers, restraints, and opportunities covered in the study
- Neutral perspective on the market performance
- Recent industry trends and developments
- Competitive landscape & strategies of key players
- Potential & niche segments and regions exhibiting promising growth covered
- Historical, current, and projected market size, in terms of value
- In-depth analysis of the Kiwi Fruit Market
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