Across Europe, pet ownership has grown significantly over the past decade. An estimated 63 million households, or 62% of all households in Europe, own a pet. Dogs remain the most popular pet, owned by 30% of European households, followed by cats at 25%. With higher levels of pet ownership, the for related products and services has also expanded substantially.

The Rise of Europe Pet Furniture

As pets are increasingly viewed as part of the family, owners want to provide their furry companions with comfortable living spaces. Specialized pet furniture that is elegant, functional and tailored to an animal's needs has seen rising demand. Leading the growth has been beds, sofas, chairs, mats, crates, and other pieces made from durable, easy-to-clean materials. Many feature plush memory foam or orthopedic cushioning to promote restful sleep and joint health. Some have enclosed sides for security or removable covers for simple washing. Having a dedicated sleeping or lounging spot gives pets a sense of ownership over part of the home.

Demand Drivers in Key European Markets

The popularity of Europe Pet Furniture varies across Europe's largest pet owning nations. Countries where owning pets indoors is most common show the strongest demand. For example, over 90% of German dogs live inside the home, fueling sales of elevated beds, couches, and cozy dens. In France, stylish wicker baskets and chairs have charm pet parents seek for their cat or dog. Scandinavians prefer minimalist hardwood or plastic pieces that blend seamlessly into modern décor. The UK leads in global online spending on pet products, with British owners shopping rows of couches, sleeping pods, and outdoor dog houses. Wherever pets reside, specialized furniture offers comfort, functionality and owner peace of mind.

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