The global Enterprise Video Market is a rapidly growing space. The proliferation of mobile learning applications, technology, and digital learning to enhance professional expertise are some of the key driving forces pushing the growth of the enterprise video market. Besides, the uptake of enterprise video, which is surging worldwide, escalates the market value to ascending heights. 

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According to Market Research Future (MRFR), the global enterprise video market is projected to garner phenomenal accruals by 2027, registering an impressive CAGR between 2020 and 2027. Simultaneously, the implementation of advanced technologies such as AI, AR, and VR in enterprise video solutions fosters the adoption and market demand. 

Additionally, huge investments from the industries & corporate sectors for learning & development and training purposes have helped the market growth to increase. Growing demand for distance education coupled with the government initiatives and introduction of smart education programs worldwide provide vast impetus to the market growth. 

Furthermore, the market proliferation of handheld devices and the increasing demands by corporate for employee-training programs propel market revenues. Conversely, imposed stringent regulations & policies along with the data storage issues are expected to hinder the market growth slightly. Nevertheless, increasing collaborations between hardware vendors and educational content providers would substantiate the market growth throughout the forecast period. 

Enterprise video Market - Segmentation 

The MRFR analysis is segmented into type, deployments, organization size, applications, industries, and regions. The type segment is sub-segmented into video conferencing, web conferencing, video streaming, and others. The deployment segment is sub-segmented into cloud, hybrid, and on-premise.

The organization size segment is sub-segmented into small & medium enterprises (SMEs) and large enterprises. The modern application segment is sub-segmented into knowledge sharing & collaboration, corporate communications, training & development, marketing & client engagement, and others. 

The industry segment is sub-segmented into BFSI, media & entertainment, IT & telecommunication, healthcare, transportation & logistics, research organizations, suppliers, pharmaceutical industry, traders, importers, exporters, and others. The region segment is sub-segmented into North America, Europe, APAC, and the Rest-of-the-World.

Global Enterprise Video Market - Regional Analysis

North America leads the global enterprise video market with the largest market share. Augmenting demand for cutting-edge technology solutions for training & development purposes in the corporate sector is a major driving force behind the market growth. Besides, the presence of major players and futuristic technology development centers in the region drives the growth of the regional market. 

Vast investments and increasing expenses transpiring in the training field increased technological advancement, and wide uptake of virtual reality in this region foster the market size. The US and Canada are key markets, supporting the market growth in the region by quickly adopting enterprise video solutions for corporate learning.

Enterprise Video Market - Competitive Landscape 

The market appears highly competitive and diversified, with many giant players forming a competitive landscape. These players invest heavily in R&D, global expansion, advanced technologies, and product launches to gain a competitive edge in the market.  

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Key Players:

Kaltura Inc. (US), Rimage Corporation (US), Cisco Systems, Inc. (US), International Business Machines (US), Verizon Communications, Inc. (US), Microsoft Corporation (US), Polycom (US), Avaya Inc. (US), Wistia Inc. (US), among others are some of the prominent players profiled in MRFR Analysis and are at the forefront of the competition in the global enterprise video market.

Industry/Innovation/ Related News: 

August 18, 2021 – Socialive, a leading enterprise video platform, announced its partnership with PGi, a virtual events &meetings company and provider of the GlobalMeet collaboration solutions. 

The partnership would bring together advanced, studio-quality video production technology with a comprehensive business communications platform, making it easier for marketers to enhance their video production and seamlessly deliver better content into GlobalMeet's market-leading solution.

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