The scope of our recent study on the “Inflatable Toys Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by End Use (Commercial and Residential), Type (Inflatable Pools, Inflatable Animals, Inflatable Balls, and Others), and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, and Others)” includes the description of factors fueling the market growth, estimation and forecast of revenue, and identification of significant market players and their key developments. The report also provides a market share analysis.

Inflatable toys include products such as inflatable pools, animals, balls, castles, play homes, etc. These products are portable and easy to store. Moreover, they are easy to install making them suitable for residential applications. Inflatable toys are generally made of polyvinyl chloride. However, as the awareness regarding the harmful effects of PVC on human health and the environment is rising, manufacturers are developing products using other non-toxic materials such as thermoplastic polyurethane and heavyweight vinyl. Inflatable toys are highly elastic. However, they are more prone to get punctured due to edgy surfaces. Therefore, manufacturers of inflatable toys provide patches to cover the puncture areas. This makes the inflatable toys reusable.

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The inflatable toys market is projected to reach US$ 2,577.43 million by 2028 from US$ 1,975.13 million in 2021; it is expected to grow at a CAGR of 3.9% from 2021 to 2028. Inflatable beach toys are a popular choice for outdoor vacations. Generally, inflatable toys are made of polyvinyl chloride (PVC). However, due to the growing awareness related to the health risks of PVC, the inflatable toy manufacturers are using nontoxic materials such as thermoplastic polyurethane and heavyweight vinyl to develop nontoxic products that are safe for children.

Based on end use, the inflatable toys market is segmented into residential and commercial. The residential segment held a larger market share in the inflatable toys market in 2020 and is projected to register a faster CAGR during the forecast period. The segment’s growth is attributed to the factors such as a rise in population, an increase in per capita income, a surge in expenditure on toys and other home entertainment products for children, and the ability of inflatable toys to be installed in small to medium spaces. Inflatable toys are easy to transport and store when deflated, and thus, they are gaining popularity among parents. They are also cost-effective when compared to other conventional toys. All these factors are driving the residential sales of inflatable toys.

Impact of COVID-19 Pandemic on Inflatable Toys Market

The consumer goods industry is one of the key industries that faced unprecedented challenges due to the COVID-19 pandemic. Lockdown and border restrictions enacted by various countries disrupted supply chains, which affected the production and distribution of various products. Also, due to the financial crisis, many people preferred keeping their purchases limited to essential commodities, which lowered the demand for non-essential goods. However, as the people were mandated to stay in their homes due to government restrictions, the demand for home entertainment products for children increased significantly. This factor propelled the growth of the inflatable toys market in 2020 and 2021. The e-commerce platforms also contributed to the sales of inflatable toys during the pandemic as they offered home delivery services. Further, the rising vaccination rates, relaxation of government restrictions, and surging trend of outdoor vacations and weekend trips are driving the inflatable toys market.