Stand mixers can be used for various purposes ranging from whipping fluffy cream to kneading dough for big batches of bread or flour. A frame in stand mixers acts as the housing for a motor. The mounting base for a bowl is designed to fit the mixer and lock in place during mixing.  It has various mixing attachments that make whipping, creaming, and kneading an effortless task.

 

The market was valued at US$ 1,826.01 million in 2021 and is projected to reach US$ 2,581.23 million by 2028. 

 

Growing consumption and sales of packaged and processed food products in different countries due to increasing health consciousness among consumers is  driving the stand mixer market growth. Also, changing lifestyle, and convenience are among the major factors that are fueling the processed food market growth.

 

De’ Longhi Appliances S.r.l.; The Whirlpool Corporation; Koninklijke Philips N.V.; Breville; SMEG S.p.A.; Hobart; Ankarsrum Kitchen AB; Wonderchef Home Appliances Pvt. Ltd.; Kenwood Limited; Hamilton Beach Brands, Inc.; and Panasonic are among the key players operating in the global stand mixer market.

 

Impact of COVID-19 Pandemic on Stand Mixer Market

Many economies were adversely affected due to the COVID-19 pandemic. The unprecedented rise in the number of COVID-19 cases and the subsequent lockdown of numerous manufacturing facilities in the countries have negatively influenced the growth of the various markets. The ongoing pandemic has also negatively impacted the growth of the stand mixer market. Stand mixers help make cooking process easier. During the pandemic, the growing activities of hobby baking and cooking along with creating new kinds of recipes at home created demand for stand mixers. As the economies are reopening in various countries across the world. This scenario would offer lucrative opportunities for market growth during the forecast period.

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