Currently, printed banners are the best advertising tools that a banner printing company in Singapore can use to promote its brand, whether through promotional or branding campaigns.

We have listed 4 design tips for you to make your ad efficient and bring you excellent results.

4 design tips for your printed banners

1. Colors

Colors are essential for the communication message to be efficient. Because they convey feelings and influence our behavior. Have you noticed that most fast-food restaurants use red and yellow colors in their visual identity? This is because these colors convey hunger and haste, with the intention of the customer to eat and leave the place quickly, so there will be room for new customers.

2. Enter contact information

Not putting contact information is, without a doubt, the biggest mistake you can make in the production of your banners.

When you have a website, people search Google and end up finding your business.

3. Company logo position

First of all, always put your company's logo on all the visual communication materials you use (banners, backlit lights, panels, front panels or billboards).

The logo is the recognition of your brand and, perhaps, the main way of identification for your brand to be seen as… Your brand.

4. Text

Are they really necessary?

Yes. An image without a caption can have a very comprehensive understanding, while an image with a caption will define exactly what it means and in what context it wants to inform.

However, remember, captions are simple, short, and direct, not only on printed banners but on any promotional material.

Want to know if your text is long?

Swipe past it, at a considerable distance, and see if you can read all the available text.

If so, then your text is a good size. Otherwise, you need to be a little more direct, but without losing persuasion.

Final Thoughts

Did you know that people also define a company's credibility by the quality of its advertisements?

Therefore, it is important to use the ideal ink, machine, and canvas for an excellent result. Therefore, the color profiles of the EZ Print line of visual communication were created with the best printing companies for large formats.