Having better and more efficient platform-based applications and solutions to run a business or organization is an essential factor. Enterprise platforms aid businesses to make the right investment and meet their goal. Using an enterprise platform and its tools and technologies, businesses can grow at a rapid pace with better solutions.

What is an Enterprise Platform?

An enterprise platform is a software or technology infrastructure designed to support an organization's needs, typically a large business or corporation. It is used to manage and coordinate a wide range of business processes including human resources, customer relationship management, financial management, operation management, and supply chain management.

Enterprise platforms can be used across various sectors such as IT & Telecom, BFSI, retail, healthcare, manufacturing, and others for different purposes.

What are the benefits of using an Enterprise Platform?

Enterprise platforms offer various benefits for different end-user with several applications, solutions, and services.

Improvement in Sharing Data and Management

Enterprise platforms offer various management solutions and applications such as asset performance management, network management, customer experience management, and data management with valuable data insights to improve the overall management of the business or organization.

Increasing Efficiency

Using this type of platform, businesses can reduce their time and increase their efficiency with better functionality. These platforms offer maintenance, customization, operation, upgrade, and installation and help organizations to meet their goals without integrating other applications.

Create New Opportunities

These platforms are the solutions that are used to execute cross-functional responsibilities and combinations of capabilities that are often delivered by one or more enterprise systems. Enterprise applications can help companies address supply chain disruption issues, and shifts in the market which aid in creating new opportunities for the organization.        

Why are Enterprise Platforms gaining Rapid Traction among Businesses?

Enterprise platforms are widely used for various business models especially large-sized businesses as they offer various tools and technologies that are used as a base upon which other technologies and applications are developed.

Large-sized businesses need various solutions and services under one roof such as data analysis, customer service, and customer experience management. Enterprise platform offers various services, solutions, and applications to fulfill all the needs of businesses to help companies & business use advanced technologies.

Enterprise platforms continue to become mainstream as various-sized businesses are rapidly adopting applications and services based on platforms with the Internet of Things (IoT) and Artificial Intelligence (AI) technology.

Market Size & Insights

Platform service helps in improving the customer experience with high-performing applications and provides an advanced solution to companies for optimization of the internal business process.

With this trend, the global enterprise platform market size is anticipated to register a considerable CAGR during the forecast period, 2021-2028. This growth is attributed to the rising adoption of various services of enterprise platforms such as customer relationship management (CMR) and financial management by large-sized businesses across the globe.

Key players in the global market are Kaltura, Inc.; TigerConnect, Inc.; IBM Corp.; Salesforce.com, Inc.; Unify; SAP SE; and Voxeo Corp.

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Conclusion

Increasing adoption of enterprise platforms for start-ups and small & medium enterprises is one of the key factors driving the market growth. Organizations are adopting advanced enterprise tools and platform applications to increase efficiency for business expansion.