Market overview

Fat is an essential part or component of the cell membranes. It influences the muscles response to insulin. Dairy products contain high amount of fat content and is comprised of products like ghee, cream, butter, and others. Products that are fat-rich are used extensively across the food industry and is commonly considered as a key ingredient for culinary purposes in the bakery and confectionary industry. The global fat-rich dairy products market is expected to grow at a decent compound annual growth rate of 7.8% during the forecast period between 2020 and 2027.

Besides providing flavor to different products, it even offers dairy nutrients because of which its demand is growing in popularity all across the globe. The growing demand among the consumers for confectionery and bakery products like cakes, chocolates, muffins, and others is identified as a key factor influencing the growth of the market during the review period. Additionally, the increasing disposable income of consumers coupled with the rising demand for sweet dishes and sweet products is also reported to be a significant factor driving the market growth. Attractive packaging and continuous innovation and addition of new and ameliorating flavors is also a driver of the global fat-rich dairy products market.

However, on the other side of the spectrum, there lies a growing concern in regard to obesity and other health issues among the worldwide population with the consumption of fat-rich dairy products. This can turn out to be a major constraint to the overall market in the forthcoming years.

Market Segmentation

The global fat-rich dairy products market research  segmentation is classified on the basis of sales channel, type, packaging material, and region.

By sales/distribution channel, the market includes non-store based and store-based distribution channels. The store-based distribution channel is expected to dominate this market segment in the forthcoming years. The segment is driven by the availability of a wide-array of products as well as the convenience of finding all the requisite products under one single roof.

By regional segmentation, the fat-rich dairy products market covers Europe, North America, Asia Pacific, and the Rest of the World (RoW).

By type, the market includes cream, ghee, butter, and others. Herein, the butter segment holds a majority of the market share due to the low cost associated with the production of the same as well as the rising demand in the bakery and confectionery industry. Additionally, the cream segment is expected to witness steady growth as well during the review period.

By packaging material, the market comprises plastic, glass, paper, metal, and others. Among these, the paper and plastic segment is calculated to hold the potential of being the fastest growing segment.

Regional Analysis

Geographically, the global fat-rich dairy products market reports is dominated by North America and is closely followed up by Europe.

The dominance of North America can be attributed to the high rate of consumption of convenience foods in the region. The European region, on the other hand, comprises of various key and significant contributors like Germany, France, and Belgium, which are driving the market for fat-rich dairy products.

Asia Pacific is expected to grow at a massive compound annual growth rate during the forecast period. Herein, the major growth contributor of the region are India, Australia, and New Zealand, which are massively accelerating the overall Asia Pacific regional market. Lastly, the Rest of the World geographical segment is also expected to grow and expand in the forthcoming years due to the rising demand for fast foods like burger and pizza.

Competitive Landscape

The global fat-rich dairy products market comprises numerous key and prominent players, including Fries and Campina (The Netherlands), Land O'Lakes Inc. (U.S.), DANA Dairy (Switzerland), General Mills (U.S.), GCMMF (AMUL) (India), Nestle (Switzerland), Danone (France), Kraft Foods Inc. (U.S.), and others.

April 16th, 2019, the National Dairy Development Board (NDDB) mentioned in a statement that the Food Safety & Standards Authority of India (FSSAI) has positioned and recognized their laboratory, named the Centre for Analysis and Learning in Livestock and Food (CALF), as the NRL for dairy and dairy goods and products.

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