Data Bridge Market Research analyses that the Social Media Analytics Market was growing at a value of USD 4.27 Billion in 2021 and is expected to reach a value of USD 43.68 Billion and registering a CAGR of 33.70% from 2022 to 2030.

Industry Analysis

·       Social media analytics is a tool that helps in collecting, tracking and evaluating data from social networking platforms for operational excellence and decision-making. It aids companies to understand the latest trends, identify high-value features for services and products, and map third-party channels and partners.

·       The growth of the social media analytics market throughout the forecast period is being increased by the growing number of tablets and mobile phones with internet access, as well as the steadily growing user volume on the social media platforms. Moreover, the increasing emphasis of organizations on evaluating sales to develop their market presence owing to the increasing awareness towards low-priced and better quality products and fast delivery of solutions or services will enhance market growth in upcoming years.

 

Some of the key questions answered in this report:

1.       What is the current market value?

2.       What is the growth rate of the market?

 

Social Media Analytics Market Scope

The social media analytics market is segmented on the basis of type, deployment model, organization size, analytical type, application and industry vertical. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

·       Software

·       Software as a service (SaaS)

·       On-premise

·       Services

·       Professional

·       Managed

·       Mode

·       Social Media Measurement/Listening and Analytics

 Deployment Model

·       On-premises

·       Cloud

Organization Size

·       Large Enterprises

·       Small and Medium-sized Enterprises (SMEs)

Analytical Type

·       Predictive

·       Prescriptive

·       Diagnostic

·       Descriptive

Application

·       Sales and Marketing Management

·       Customer Experience Management

·       Competitive Intelligence

·       Risk Management and Fraud Detection

·       Public Safety and Law Enforcement

·       Others

 Industry Vertical

·       Banking, Financial Services and Insurance (BFSI)

·       Telecommunications and Information Technology (IT)

·       Retail and E-commerce

·       Healthcare and Life Sciences

·       Media and Entertainment

·       Government and Defense

·       Travel and Hospitality

·       Others

 

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Social Media Analytics Market Regional Analysis/Insights

The social media analytics market is analyzed and market size insights and trends are provided by country, type, deployment model, organization size, analytical type, application and industry vertical as referenced above.

The countries covered in the global Social Media Analytics Market report are

·       North America: U.S., Canada, Mexico

·       Europe: Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe

·       Asia-Pacific (APAC): China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of APAC

·       Middle East and Africa (MEA): Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of MEA

·       South America: Brazil, Argentina, Rest of South America

 

Competitive Landscape and Social Media Analytics Market Share Analysis

The social media analytics market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to social media analytics market.

Some of the major players operating in the Social Media Analytics market are:

·       Orcale (U.S.)

·       IBM (U.S.)

·       SAS Institute Inc. (U.S.)

·       Salesforce, Inc. (U.S.)

·       Adobe (U.S.)

·       Facebook (U.S.)

·       Cision US Inc. (U.S.)

·       Twitter, Inc. (U.S.)

·       GoodData Corporation (U.S.)

·       Nextel India (India)

·       Simplify360 (India)

·       NetBase Quid, Inc. (U.S.)

·       Qualtrics (U.S.)

·       Talkwalker Inc. (U.S.)

·       Sysomos (Canada)

·       Brandwatch (U.K.)

·       Digimind (France)

 

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MAJOR TOC OF THE REPORT

Ø  Chapter One: Introduction

Ø  Chapter Two: Market Segmentation

Ø  Chapter Three: Market Overview

Ø  Chapter Four: Executive Summary

Ø  Chapter Five: Premium Insights

Ø  Chapter Six: Social Media Analytics Market by Product & Procedure type

Get TOC Details:
https://www.databridgemarketresearch.com/toc/?dbmr=global-social-media-analytics-market

 

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