The Affiliate Platform iGaming Affiliate Tracking Software helps you make data-driven decisions and take targeted actions to improve your campaigns. It also gives you an overview of how your marketing strategies are performing in real-time, so you can see which ones are working and which ones need improvement.

Whether you’re an operator or a marketer, iGaming Affiliate Tracking Software can help you increase your revenue and grow your business. It can also help you fight fraud and prevent suspicious activities.

Real-time sales tracking

Real-time sales tracking is an important part of affiliate marketing, as it enables marketers to track their campaigns in real time and make data-driven decisions. This can help them boost their ROI and improve their campaigns to increase customer engagement.

iGaming Affiliate Tracking Software features a range of real-time data analytics and reporting capabilities. They also provide comprehensive support and customer service to ensure the program runs smoothly.

A good iGaming affiliate tracking software will allow you to keep track of your sales and earnings, revisit campaigns, or plan new strategies based on real-time reports. It will also help you detect any suspicious affiliate traffic, which can help you protect your business from fraudulent activities.

Choosing the right iGaming affiliate tracking software is a key decision for any online gaming business. It should fit your budget, be easy to use, and offer the features and capabilities you need. It should also be compatible with other systems and offer reporting and tracking capabilities.

Detailed statistics

An iGaming Affiliate Tracking Software that has detailed statistics features is essential to track and manage campaigns and analyze performance. This can help you make the best decisions about how to scale your business and improve your ROI.

Detailed statistics allow you to see the number of referrals, revenue generated, and average player value (APV). You can also see click-through rate (CTR) and conversion rate.

Real-time statistics are vital for affiliate managers to detect suspicious behavior, such as a user who makes several low-bid bets followed by one big bet, or a fraudulent campaign. This helps to avoid unnoticed or covered-up frauds and ensures that your affiliate program runs smoothly.

iGaming Affiliate Tracking Software should provide a range of reporting parameters that are customizable and easy to access. It should be scalable and feature a high level of customer support and security. Moreover, it should have a robust integration with your casino’s platform and other marketing tools.

A/B split testing

In the online marketing world, A/B testing is a way to determine which elements of a campaign, website, ad, or landing page do the best job of converting visitors into customers. It can also be used to iterate on designs and tweak content until you're satisfied with the final result.

A/B testing can be effective for reducing bounce rates and boosting conversions. You can test the effectiveness of different calls-to-action, headlines, and images to find which works best.

The A/B split test feature in iGaming Affiliate Tracking Software allows you to create multiple versions of your website and direct half of your traffic to each version. Then, you can compare how users respond to each version.

To get the most out of your A/B test, it's important to formulate a hypothesis and run the experiment correctly. Otherwise, you'll be tempted to make changes before the test is finished. Skipping this step can devalue your results and render your test useless.

Live data

Aside from enabling you to monitor your affiliate campaigns, the right iGaming Affiliate Tracking Software provides you with a wide range of live data features. These include real-time reports on your affiliates’ performance, which help you identify trends and problems in your marketing strategy.

For example, you can use the iGaming Affiliate Tracking Software to track and analyze the conversion rate of each campaign. This way, you can make informed decisions about your marketing strategies.

Additionally, you can track your affiliates’ earnings, click-through rates, and other metrics. This helps you improve your partnerships with affiliates and increase your revenues.

Aside from providing you with detailed statistics, iGaming Affiliate Tracking Software also allows you to set up customized campaigns. This feature allows you to choose the exact metrics that matter most to your business and only analyze them.