What Is Digital Marketing

Digital marketing, often known as online marketing, is the practise of promoting brands online and through other digital communication platforms. Together with email, social media, and website-based advertising, this includes text and multimedia messaging as a marketing channel.
Why Is Digital Marketing Vital?
Through digital marketing, companies may reach their target audience and spread the word about their products or services. While such an objective might also be part of a conventional marketing plan, digital marketing gives companies the ability to concentrate on a more specialised or niche market.

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