IMARC Group, a leading market research company, has recently releases report titled “Automotive Wrap Films Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, The study provides a detailed analysis of the industry, including the global automotive wrap films market share, trends, size, and growth forecasts. The report also includes competitor and regional analysis and highlights the latest advancements in the market.

Report Highlights:

How big is the automotive wrap films market?

What are wrap films?

Automotive wrap films represent high-quality vinyl sheets applied to the exterior of vehicles for changing their appearance or protecting the paint. They are of several types, such as windows films, wrap films, paint protection films, etc. These automotive wrap films are utilized to customize the interior of the vehicle, including dashboards, door panels and seats. They are resistant to wear, dirt, scratches, grime, fading, and ultra-violet (UV) rays and are extremely easy to clean. Automotive wrap films can be easily applied and removed without damaging the original paint. Consequently, they are extensively used in passenger cars, heavy commercial vehicles, and light commercial vehicles across the globe.

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Automotive Wrap Films Market Trends:

The emerging trend of personalizing vehicles is primarily driving the automotive wrap films market. Additionally, the elevating usage of the product as popular mode of advertising campaign, especially in sports cars, heavy-duty vehicles, and service vehicles, to improve visibility among the target audience is also positively influencing the global market. Besides this, the increasing integration computer-aided design (CAD) software for creating custom wrap films and the launch of three-dimensional (3D) digital printing technology for producing wrap films with high-quality images, logos, and graphics are acting as significant growth-inducing factors. In line with this, the development of eco-friendly product variants to enhance aerodynamics and minimize carbon footprints is further propelling the market growth. Moreover, the growing focus of major market players on forming strategic partnerships with regional players to expand their reach into new and unknown markets is expected to propel the automotive wrap films market in the coming years.

Who are the key players operating in the industry?

The report covers the major market players including:

• 3M Company
• Arlon Graphics LLC (Flexcon Company Inc.)
• Avery Dennison Corporation
• Hexis S.A.S
• Kay Premium Marking Films Ltd.
• Madico Inc. (LINTEC Corporation)
• ORAFOL Europe GmbH, etc.

What is included in market segmentation?

The report has segmented the market into the following categories:

Breakup by Film Type:

• Windows Films
• Wrap Films
• Paint Protection Films

Breakup by Vehicle Type:

• Passenger Cars
• Light Commercial Vehicles
• Heavy Commercial Vehicles

Market Breakup by Region:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa

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