According to this latest study , The Global Video On-demand market was valued at USD 65.05 billion in 2021 and is expected to reach USD 171.77 billion by the year 2028, at a CAGR of 14.88%.

Video on demand is a technology that is used to deliver online graphic content such as videos, movies, and television shows directly to individual customers for immediate viewing. Video on demand comprises of free and programs that are paid for from different devices such as smartphones, tablets, television, and many others. According to the analyst, the online platform and real-time video streaming of ultra-high-quality using smartphones, televisions and other devices are generating high revenue for the Video on demand market. The increase in the viewers getting attracted to such platforms and at their own convenience without depending on any broadcast channel is a major driver for the growth of Video on demand market.

The key market players for the global Video on Demand Market are listed below:


·         Apple.

·         Comcast Corporation

·         Facebook Inc.

·         Google LLC

·         Home Box Office

·         Iflix

·         Microsoft Corporation

·         Netflix Inc.

·         Rakuten Inc.

·         Sony Corporation

·         The British Broadcasting Corporation

·         The Walt Disney Company (Hulu

·         Hotstar)

·         Viacom CBS

·         Zee Media Corporation (Essel Group).


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The latest research on the Video on Demand market provides a comprehensive overview of the market for the years 2023 to 2030. It gives a comprehensive picture of the global Video on Demand industry, considering all significant industry trends, market dynamics, competitive landscape, and market analysis tools such as Porter's five forces analysis, Industry Value chain analysis, and PESTEL analysis of the Video on Demand market. Moreover, the report includes significant chapters such as Patent Analysis, Regulatory Framework, Technology Roadmap, BCG Matrix, Heat Map Analysis, Price Trend Analysis, and Investment Analysis which help to understand the market direction and movement in the current and upcoming years. The report is designed to help readers find information and make decisions that will help them grow their businesses. The study is written with a specific goal in mind: to give business insights and consultancy to help customers make smart business decisions and achieve long-term success in their particular market areas.

Segmentation of Video on Demand Market:

By Type, Video on Demand Market has been segmented into:

·         Internet Protocol Television (IP TV),

·         Over-The-Top (OTT),

·         Pay television (Pay-Tv)

By Application Video on Demand Market has been segmented into:

·         Education & Training,

·         Health & Fitness,

·         Media & Entertainment

Market Segment by Regions and Countries Level Analysis:

§  North America (U.S., Canada, Mexico)

§  Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)

§  Western Europe (Germany, U.K., France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)

§  Asia-Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest of APAC)

§  Middle East & Africa (Turkey, Saudi Arabia, Bahrain, Kuwait, Qatar, UAE, Israel, South Africa)

§  South America (Brazil, Argentina, Rest of SA)

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Covid-19 Impact and Recovery Analysis on Industry:

We've kept track of Covid-19's direct impact on this market as well as its indirect impact on other industries. During the analysis period, the impact of the Covid-19 pandemic on the market is predicted to be significant. From a worldwide and regional viewpoint, this report examines the influence of the pandemic on the Video on Demand industry. The study categories the Video on Demand industry by type, application, and consumer sector to determine market size, market features, and market growth. It also includes a thorough examination of the factors that influenced market development before and after the Covid-19 pandemic. In addition, the research did a pest analysis in the sector to investigate major influencers and entrance obstacles.

Scope Of The Video on Demand Market Research Report


                    Report Metric


Market size available for years


Base year considered


Forecast period


Forecast units

Billion (USD)


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