Business Analytics Techniques Predictive Analytics: Purpose: Predictive analytics involves forecasting future trends and outcomes based on historical data. Techniques: Regression analysis, time series analysis, machine learning algorithms, and predictive modeling. Prescriptive Analytics: Purpose: Prescriptive analytics goes beyond predicting future outcomes by suggesting actions to optimize results. Techniques: Optimization algorithms, simulation, and decision analysis. Text Analytics: Purpose: Text analytics involves extracting insights from unstructured text data, such as customer reviews, social media comments, and emails. Know more : https://www.youtube.com/watch?v=WUELMiRMJlc